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Organisations must prioritise human touch to get most from GenAI on 08/11/2024 at 5:04 am Consultancy.uk

While businesses are keen to implement AI solutions at scale, they are struggling to win over staff and the public, according to a new study. The report from Unit4 finds that while 59% of UK enterprises alone plan to invest in GenAI digital assistants in the coming year, their employees are split on whether the technology will help or hurt their position at the firm. 

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